On this election year, artists Antoni Muntadas and Marshall Reese present a new installment of their twenty-eight year project POLITICAL
ADVERTISEMENT. Launched in 1984 -- and in each edition updated with new campaign advertisements -- Muntadas’ and Reese’s project helps determine whether things have actually changed since the early 1950s. Muntadas’ and Reese’s video starts with Eisenhower vs. Stevenson (1952) and concludes with Obama vs. Romney (2012). Taken together, the artists depict how the image of American presidential candidates has evolved over thirteen elections, and how advertising tactics such as negative ads, soft-sell techniques and emotionalism
fundamentally changed the country’s electoral process. Compiled and edited by Muntadas and Reese, the stream of thirty-second TV spots runs without commentary for an hour. POLITICAL ADVERTISEMENT includes rare -- some never before seen -- footage from the artists’ own archives, updated during every election since 1984.
The screenings in Miami are part of a tour of screenings that will start in New York and continue on to the AFI Silver Screen, Silver Spring, MD, Arizona State University Art Museum, Tempe, AZ, and The Sanctuary for Independent Media, Troy, NY.
Join us for this free screening and a Q+A with the artists hosted by
Dr. George Yudice, Department of Modern Languages and Literatures, at the University of Miami.
DON’T MISS YOUR OPPORTUNITY TO VOTE - TUESDAY NOVEMBER 6TH!